10 Questions to Ask Before Buying a New Software Tool
In a recent webinar, a question posed to one of our panelists was, What questions can you ask a potential software vendor to confirm their authenticity? This got us thinking about how complex the set of tools many nonprofits and small businesses
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7 Tips to Do Your Data Justice
One thing we like to do is read up on industry trends. If you're a fan of Campaign Monitor, they have an awesome 2020 Email Marketing Benchmark report that covers numerous industries and has tons of great statistics. For this
New + Shiny = Better?
In September 2019, our team was beginning a fresh relationship with a new client. We will refer to them as Client X for privacy reasons. Client X was ready to migrate to a software solution that would provide them a
